Introduction of products
In 2015, Borna Moj Arian Company took steps to strategically target export markets and differentiate its high-quality products. This company registered their first commercial brand, ChipMunks, to achieve these goals. After a while, we successfully achieved a suitable place for themselves among other international brands in destination countries.
Following a reassessment of market needs in 2017, the company’s second brand was registered under the trade name Joy Star, in order to enter the market with a various product portfolio.